New Downloadable Content Available Now on Xbox LIVE Marketplace

 

Majesco Entertainment Releases Zumba® Fitness Rush Bollywood Style Pack and Zumba® Wear Avatar Collection

 

EDISON, N.J., May 15, 2012 – Majesco Entertainment Company (NASDAQ: COOL), an innovative provider of video gamesfor the mass market, just released its first Zumba® Fitness Rush downloadable dance style pack featuring three exotic Bollywood songs to spice up your workout and build your track library. Additionally, Majesco Entertainment launched a Zumba® wear Avatar Collection so fans can customize their Xbox LIVE® avatars with virtual apparel inspired by the fan favorite Zumba® Wear apparel and accessory line currently worn by millions. The Zumba® Fitness Rush Bollywood Style Pack is available now for 480 Microsoft Points ($6.00) on Xbox LIVE® Marketplace for the Xbox 360® video game and entertainment system from Microsoft. The 10-piece Zumba® Wear Avatar Collection is also available now on Xbox LIVE Marketplace for Xbox 360, with individual apparel items ranging from 80 Microsoft Points ($1.00) to 160 Microsoft Points ($2.00).

Featuring stylized Indian choreography that has won fans over with its fun, high energy movements, the Bollywood Style Pack lets you dance with Zumba® creator Beto, and celebrity Zumba® instructors Kass Martin and Tanya Beardsley.  Feel the Bhangra beat and get a sneak peek at the Zumba® Fitness Rush Bollywood Style Pack when you download the free trailer.  This three song pack includes both licensed music and contagious Zumba® originals that will keep your body moving:

  • “Beware of the Boys,” DJ Punjabi (danced by Beto)
  • “Bangalore Dreaming,” Zumba® original (danced by Kass Martin)
  • “Start the Fire,” Zumba® original (danced by Tanya Beardsley)

You can also show off your style with the new Zumba® Wear Avatar Collection that features a range of vibrant men’s and women’s apparel, from virtual tank tops, cargo pants and vests to the sporty Zumba® Team Track Jacket and classic Zumba® Fedora. To preview the full collection, please click here.

 

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Zumba® Fitness Rush, available on Kinect™ for Xbox 360, invites you to lose yourself in the music with a fun, effective workout that makes you forget you’re even exercising. Get a total body workout and party yourself into shape with 42 sizzling new songs and routines while you move to 24 international dance styles – that’s twice the number of styles included in the original Zumba® Fitness game and more than any other dance game. Six superstar Zumba instructors guide you through each routine in a variety of new, exclusive arenas, while the new Progress Tracker calculates calories burned so you can maximize your workout.

 

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